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Carleton's Branding: Difference between revisions

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== Fonts: ==
== Fonts: ==
* **Helvetica Now** | Primary Brand Font
* <strong>Helvetica Now</strong> | Primary Brand Font
* **Publico (Medium Only)** | Secondary Brand Font
* <strong>Publico (Medium Only)</strong> | Secondary Brand Font
* **Arial** | Alternate Primary Font
* <strong>Arial</strong> | Alternate Primary Font
* **Georgia (Regular & Bold)** | Secondary Default Font
* <strong>Georgia (Regular & Bold)</strong> | Secondary Default Font

Revision as of 14:22, 14 June 2024

Carleton's Branding

This page is for all information pertaining to Carleton's branding to be referenced when making graphics for events:

Useful Links

Logo Logic

Brand Colours

Pallette:

Carleton Red
CMYK: 0 / 100 / 100 / 0
RGB: (233, 28, 36)
HEX: #E91C24

Black
CMYK: 0 / 0 / 0 / 100
RGB: (0, 0, 0)
HEX: #000000

White
CMYK: 0 / 0 / 0 / 0
RGB: (255, 255, 255)
HEX: #FFFFFF

Tints:

90%

80%

70%

60%

50%

40%

30%

20%

10%

Fonts:

  • Helvetica Now | Primary Brand Font
  • Publico (Medium Only) | Secondary Brand Font
  • Arial | Alternate Primary Font
  • Georgia (Regular & Bold) | Secondary Default Font